Social Media Marketing Packages

Social media marketing packages vary greatly depending on the specific needs and goals of the business or individual. Here's a general outline of what a social media marketing agency might offer in their packages:

Basic Package: This might include setup and optimization of social media profiles on platforms like Facebook, Instagram, Twitter, and LinkedIn. Regular posting of curated content relevant to the client's industry or niche. Basic engagement with followers, such as responding to comments and messages. Monthly analytics reports to track growth and engagement metrics.
Advanced Package: All services included in the standard package. Creation of more advanced multimedia content such as videos, infographics, or live streams. Paid advertising campaigns on social media platforms to increase reach and engagement. In-depth monthly analytics reports with insights and recommendations for optimization. Advanced community management, including proactive outreach to influencers or brand advocates. A dedicated account manager or team for more personalized support and strategy development.
Standard Package: All services included in the basic package. Creation of custom graphics or visuals to accompany posts. Development and implementation of a content calendar for planned posts. Increased frequency of posting, perhaps with daily updates across platforms. Basic community management, including monitoring brand mentions and responding appropriately. Quarterly strategy review meetings to adjust tactics based on performance.
Custom Package: Tailored services based on specific client needs, goals, and budget. Could include additional services like influencer marketing, social media contests or giveaways, social listening and sentiment analysis, crisis management, or other specialized tactics.